‘Deal With It’®: Practical, People-Focused Safety Training That Actually Works
Let’s be honest, some safety training is about as much use as a chocolate teapot. It ticks a box, looks good in a board report but …. on the shop floor it doesn’t change a thing.
‘Deal With It’® is different. It’s not about preaching or box-ticking. It’s about practical tools, honest conversations and a culture that genuinely sticks.
We help teams deal with the real stuff – bad habits, awkward conversations, complacency – and we turn safety from a chore into something people actually believe in. When that happens everything improves. Fewer incidents. Better morale. Stronger buy-in.
It’s not rocket science. It’s just proper training, delivered well.
What We Actually Do (No Management Speak, I Promise)
‘Deal With It’® helps people speak up, step in, and sort things out before they become problems. Here’s how:
1. Shaping Better Safety Behaviours
We help your team:
• Start proper conversations – not tick-box briefings.
• Give and receive positive feedback that actually means something.
• Spot dodgy shortcuts before they become the norm.
• Take the fear out of speaking up.
• Act when it matters – not afterwards.
2. Building a Culture That’s Switched On
Instead of reacting to incidents, we focus on stopping them in the first place:
• Shift the mindset from “rules” to responsibility.
• Make safety part of everyday work – not a bolt-on.
• Get everyone from the new starter to the MD pulling in the same direction.
• Build a plain-English approach to safety that actually lands.
3. Turning Compliance into Commitment
From our experience, most companies say safety is a priority. But when it becomes a genuine value, you see the difference:
• Teams who look out for each other not just themselves.
• Safety built into the way things are done, not just stuck in a manual.
• A real boost in team spirit, motivation, and momentum.
The Results Speak for Themselves
When companies commit to ‘Deal With It’® and properly embed it, here’s what we see:
• Fewer accidents and near misses (obviously).
• More honest conversations about what’s working and what’s not.
• Better leadership visibility with managers who lead by example.
• Happier, safer, more engaged people who feel heard and respected.
We’re not saying it fixes everything overnight. But done properly, with the right mindset and support from the top it really does work.
So, What Next?
If you’re serious about improving safety, wellbeing and team spirit, not just ticking a few boxes, let’s have a chat.
No jargon. No fluff. Just a proven approach that helps people take responsibility, speak up and… well, Deal with It.
Neil Lancaster
SOG Ltd
Safety Culture Team
Business Manager
07713 684850
